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Tesco has announced a further extension of its ambitious health strategy, with commitments to help customers in Central Europe eat more healthily, and to further improve access to healthy alternatives for Booker’s business customers.
Tesco's UK & ROI health ambitions include commitments to increase sales of healthy products as a proportion of total sales, to increase sales of plant-based meat alternatives, and to make products healthier through reformulation. These commitments have been welcomed by ShareAction and a number of leading health organisations.
Tesco's new commitments on health for our Central Europe business are:
- To increase sales of healthier products on a similar trajectory to their UK ambitions.
- To increase sales of plant-based meat alternatives by 300% by 2025.
- To develop a plan to make own brand products healthier through reformulation.
Booker’s commitments on health, were also published, reflecting the nature of its business model within the Tesco Group, as a wholesaler that provides products for resale by other businesses, and does not sell to consumers directly.
Sarah Bradbury, Tesco Group Quality Director, commented “We want to make it as easy as possible for customers to shop for healthier food. We’ve already set broad and ambitious commitments for our UK & ROI business, where we have the greatest scale and our work is most advanced”.
Simon Rawson, Director of Corporate Engagement at ShareAction, commented "Investors are increasingly recognising the importance of people’s health, including the role that supermarkets play in shaping our diets. Following our engagement over the past year, we warmly welcome Tesco’s new commitments to support healthier diets. The Healthy Markets investor coalition is looking forward to continuing our engagement with Tesco, other retailers and with food manufacturers. The food industry has a unique opportunity to help us improve health and resilience in society as we begin to build back from the unprecedented impact of the COVID-19 pandemic.”
Image: Tesco