News

Heatwave quickly brings on abundance of strawberries

Share on facebook
Share on twitter
Share on linkedin
Share on email

The sudden arrival of warmer weather after a dismal cold and wet spring start has quickly brought on an abundance of British strawberries. This has meant that many growers have more strawberries than they expected but now Tesco has moved in to help take some of the surplus crop. As a result of the surplus, Tesco has bought an extra 400 tons of British grown strawberries and has just put one kilo boxes on sale for £3 instead of the regular £2 for a 400g punnet.

Taking more crops from suppliers when they’re in abundance and offering them to customers is part of Tesco’s ongoing work to tackle food waste. Tesco berry buyer Laura Mitchell said: “Last week’s heatwave brought the strawberries on very quickly and meant that many growers had more than they expected”.

Kent-based strawberry grower, Alastair Brooks, said that despite the late start the quality of the strawberries was very good. He commented, “Last year we had the best spring on record and a fantastic summer too, which gave us a great early start and regulated growth throughout the season. But this year, because of the cold and damp May, we are two to three weeks behind schedule and now because of the great weather we have an abundance of strawberries”.

Strawberries have grown in popularity in the last 12 months with demand up 12 per cent on the previous year.

For more information visit www.tescoplc.com

Related News Posts

Asda revamps refill proposition

Asda first introduced refill two years ago and has since been testing and learning, working with customers to find what most appeals to them. Asda has partnered with WRAP and Unilever, with funding from Innovate UK, to find out customer barriers to participation, so it could look at ways it can increase participation.

Major grocery businesses urge Government to power wind and solar investment

Tesco, Morrisons, Marks & Spencer and the three biggest food co-operatives in the UK – the Co-op Group, Central Co-op and Midcounties Co-operative – alongside Community Energy England, have joined forces to call on the Government to “green the energy grid” by powering investment in renewable energy.

Get in touch

Our team are on hand to discuss your business’s unique needs, balancing core business objectives and efficiencies with an expertise in environmental awareness. Contact us today on 01322 284455 or by emailing info@westpakuk.com.

Westpak Group Ltd, 2022   |   Bold Thinking, Reliable Execution

Contact Us

Terms & Accreditations

Social Media

Westpak Group Ltd, 2022
Bold Thinking, Reliable Execution